In early 2016 one of the most exciting briefs in the 12 year history of Studio Waldemeyer arrived in the form of a phone call: Can we redesign the stage appearance of Jay Kay, front man of Jamiroquai.
With the background of Jay Kay’s tradition of eccentric head gear and the pangolin’s stunning scaled skin as a starting point we set to work. The song ‘Automaton’ gave a futuristic design direction, and inspired the use of some of the world’s most advanced modelling tools.
Jay Kay takes the stage in a new animated light hat created by Studio Waldemeyer for Jamiroquai’s The Heels of Steel Tour.
Our pojects range from Artist and Brand Collaborations to Automotive Design, Installations, Wearables and Product Design.
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