Wallpaper Hyundai

Wallpaper Hyundai

Wallpaper Hyundai

Wallpaper invited Studio Waldemeyer to celebrate the latest concept car ‘Les File Rouge’ with an elaborate photoshoot under a custom made light installation. We love to play with photography and so we gave the brief a little twist and constructed a large scale light painting machine. Moving a chain of LEDs with computer controlled winches allowed us to generate complex sculptural surfaces in the photographs. The result is of a delicacy and quality that far surpassed our own expectations and thrilled the client with the pure magic of the creative process.

Le Fil Rouge

Le Fil Rouge

 

light painting

light painting

 

light painting

light painting

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